September 24, 2013

Welcoming A New Neighbor – Whole Foods Camelback


WFM Camelback Logo

Disclosure: I was invited to the pre-grand opening festivities for the new Whole Foods location at 20th and Highland. My thoughts and opinions were not influenced by this. I have a business relationship with Whole Foods. This article was not reviewed or edited by a third-party. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.

If the PR people from Whole Foods invite you to a store grand opening, you’d say yes, right? Total no brainer, for sure. And because I’ve been watching this new store in the Camelback Corridor of Phoenix, disappointed because the opening was delayed, I not only went to the pre-opening value tour but I went to the pre-opening Friends & Family evening and then followed it up with a quick stop-in a few days after Whole Foods Camelback opened.

I’ve been a Whole Foods shopper for years, and frequently share their one-day sale deals here on the blog with you. I’ve even written about some of the great money-saving ways to shop Whole Foods. As someone who is very mindful not only of the food she eats but also the cost of that food, Whole Foods offers me great value.

I also understand the jokes and hilarious videos and posts about Whole Foods shoppers. Go on the weekends and you’d better have your A-game. If you’ve ever been there the day before Thanksgiving (what was I thinking when I did that?) you understand why these videos and posts resonate with so many.

But back to the new store at 4701 North 20th Street in Phoenix, Arizona. I’m fortunate to live within 20-minutes of 3 (yes, 3!) Whole Foods markets. This new location is centrally locates and easily accessed off the 51. It takes over a vacant space that, 20+ years ago, was once a Smitty’s grocery store. The area has come full circle!

With the standard sections – bakery, coffee bar, deli, cheese, butcher – this new location isn’t much different that most Whole Foods. And like most Whole Food stores, you enter into the produce section with its vibrant colors and sweet, fragrant smells. But the high ceilings, vintage-feel signage, and array of locally grown fruits and vegetables is what sets this location apart from the others.

WFM Camelback Tavern

This location also has a tavern. No, seriously, a tavern. There are 36 beers and 6 wines on tap, a giant TVs, great fresh organic food and a comfortable place to hang out with your friends. Twenty Highland Tavern is named after the cross-streets nearby, 20th Street and Highland. A nice nod to the locals. The food is made in-store and there is a menu with traditional bar foods, with that decidedly upscale and organic feel.

WFM Camelback Tavern Food

As I’ve written about before, Whole Foods can be a good place to help stretch your budget. The bulk section and the salad bar are my two favorite places for saving money. In addition, with the new chain-wide coupon policy in place, shoppers can use both a store coupon from the Whole Deal printed or digital circular PLUS a manufacturer coupon. Stacking coupons is a pretty sweet deal!

 Whole Foods Camelback Bulk Bin


And when it comes to store brands, I usually pass. But at Whole Foods, their 365 products must meet the same high standards they set for the name brand products, such as no artificial colors or sweeteners, no fillers, no HFCS. The 365 products are a very good value, especially if you’re trying to add in organic products and still stick to a budget.

WFM Camelback Pasta Sauce

And like other Whole Foods, each department is staffed by knowledgeable men and women who are passionate about sharing their knowledge with you. Whether it’s the 5-step program back in the butcher shop, the in-store bakery producing delectable desserts and treats, or the cheese bar, you have questions they have answers. At the “Friends and Family” pre-grand opening party I spoke with the two women who run the body-care area. I had a number of questions about different products and each time I was able to get the answers to help me make decisions.

With over 30,000 square feet, a prime location, and that welcoming feel this Whole Foods will certainly be a destination for many. I’m always sharing about their One-Day sales because I’m incorporating more organic foods into my lifestyle and I know many of you are too. Together with tips on how to shop at Whole Foods and save, I know I’m getting a great value. So while I often joke with my friends about the name, I know that this location will be very popular.

Whole Foods Market
Town & Country Shopping Center
East Side of 20th Street
Just north of Highland

See you there!

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